American Steel Renovation
The project is an adaptive re-use of the iconic American Steel and Pacific Pipe buildings within the historic West Oakland neighborhood. The buildings are an important part of Oakland’s history as an industrial manufacturing city. Today the renovation and adaptive re-use of these important structures are leading a visionary approach to accelerate Oakland’s re-emergence as a city at the center of the creative maker economy.
The project is designed to support a more diverse and sustainable local economy in Oakland, where companies who design and manufacture products locally thrive, in turn, creating quality jobs for people from all walks of life and contributing to the overall economic and social vibrancy of Oakland. The vision plan facilitates creative work environments that will sustain companies producing locally-made products, encourages entrepreneurship and innovation, and creates employment opportunities for a diverse local workforce.
The expansive site has multiple buildings with uses that will both complement and activate the site to help reach its true potential. The Poplar Building is a new co-working space that celebrates the warehouse’s aesthetic while being able to accommodate technology and encourage creativity for its users.
200,000 GSF Adaptive Reuse Flex Offices and Maker Space
Client: 11 West
Team: JRDV Urban InternationalJLL Marketing